‘There are close to two and-a-half billion people online around the world – this number has grown 566 percent since the year 2000 – and 70 percent of them use the internet every day. As you might imagine, with that kind of presence, which amounts to more than a third of the global population, quite a lot happens over the course of each 24 hours.
The Internet never sleeps. Is it possible to even fathom the idea of any given moment without someone in the world being connected to the Internet for one reason or another? It wasn’t that long ago that the Internet wasn’t even a thing, but anymore it’s something that we can’t do without. ztake a look at “A Day in the Life of the Internet”…
SEO Quick Tips SEO is never going to be so dead sending spiders clues they can understand about what your web pages and website are about isn’t a good idea. Until they perfect the digital mind, technical SEO matters and SEO is being done SO BADLY by people who should know better.
Here are Today’s SEO Quick Tips 1. Company name to FAR right in title because you should rank for it automatically AND it is on your website in heavy weight.
2. Keys in rank order with MOST important to the far left in title.
3. USE Headings
and sub heads
with KEYWORDS and don’t stuff (5 to 8 words max).
4. Descriptions have character limits of 150 (or so) and don’t go over since it looks like spamming. Descriptions should be keyword dense AND natural sounding with copy consistent to the page.
5. Title, description and body copy should be CONSISTENT and repetitive without being spammy. When in doubt look at a competitor who outranks you.
Google has combined the Keyword Tool and the Traffic Estimator into one tool called the Keyword Planner. “Behind every successful AdWords campaign are well planned out keywords and ad groups,” says AdWords product manager Deepti Bhatnagar.
At its first Smarter Commerce Global Summit this week in San Diego, CA, IBM is announcing new software and services that address a broad spectrum of enterprise commerce activities — new ways to buy, sell and secure greater customer loyalty in the…
Embrace Save The World Marketing In a social mobile and connected time for profit companies should learn emotional storytelling from nonprofits. Nonprofits should learn viral marketing and SEO from their for profit cousins.
Save The World Marketing is a “new altruism” that is sweeping across social media. Companies and brands that embrace Save The World marketing create an emotional connection with customers via authentic stories and social media.
Every enterprise is saving the world in some interesting way. Telling that story or finding partners who can help tell a company’s “save the world” story should be a top priority for senior managers and small to medium sized businesses (SMBs).
Heck, who doesn’t? All that wealth, influence and respect. And did I mention the women? Trust me, if there’s one thing that impresses a supermodel, it’s telling her all about the amazing cost per engagement rates on your latest Twitter ad campaign. It’s like virtual bling.
In all seriousness, social media marketing does require a specific set of skills, despite what the naysayers might propose. Moreover, with billions of users across scores of social networks (okay, only about half a dozen of them really matter), there’s an awful lot at stake, and a veritable smorgasbord of opportunity.
Check the infographic below for an overview on what it takes to become a social media marketing specialist.
How To Become A Social Media Marketer [INFOGRAPHIC]
'There are close to two and-a-half billion people online around the world – this number has grown 566 percent since the year 2000 – and 70 percent of them use the internet every day. As you might imagine, with that kind of presence, which amounts to more than a third of the global population, quite a lot happens over the course of each 24 hours.The Inte […]